Project Nr. 13 is a cover art, music and design venture rooted in the personal significance of the number 13. Born on February 13th, the number has always carried a deep personal meaning. Where others see bad luck, I see the threshold between the known and the unknown, the surface and what lies beneath. What started as early graphic design work for musician and DJ Flume grew into a full creative practice spanning cover art, poster design and visual identity. Every piece begins with sound and ends as image. Drum and bass, techno, trance and ambient are not just influences; they are the raw material from which every visual is built.
Cover art and poster design are the foundation of everything Project Nr. 13 creates. Each piece starts as a response to a specific track, an energy, a frequency. The process is intuitive but deliberate: concepts are developed from scratch, references drawn from cyberpunk aesthetics, brutalist architecture, Japanese minimalism and underground rave culture. The goal is never decoration. The goal is to give sound a visual body that feels as honest and uncompromising as the music itself.
A strong visual identity is not just about aesthetics. It is about coherence, consistency and the ability to communicate the same values across every single touchpoint. With professional experience in CI/CD governance, brand voice development and visual systems for organisations ranging from Swiss private banking to social innovation agencies, I bring the same strategic rigour to creative work that most people reserve only for corporate briefs. Brand thinking and artistic instinct are not opposites. They are the same skill applied at different scales.
Underground music culture is not a backdrop or an inspiration board. It is the actual reason any of this exists. Drum and bass, techno, trance and ambient music have shaped the way I see contrast, tension, silence and energy in visual work. The rave, the record sleeve, the club flyer, the anonymous poster on a concrete wall: these are the design traditions that matter most to me. Culture built from the bottom up, with no brief and no budget, that somehow communicates more clearly than anything produced in a boardroom ever could.